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Issue

In a world where competition is high, Moneyhub technology sets Momentum apart from the crowd and creates multiple opportunities to create conversations to enhance sales and retention take up rates and powerful media headlines.

As a result of an excellent working relationship we have seen ever stronger upgrade rates driven both by incremental improvements coupled with regular releases of market-leading product features
— Dominic Baliszewski, Director Consumer Strategy

Objective

To convert trial accounts into paid subscriptions by providing a customer-centric Momentum branded experience.

Solution

Momentum Moneyhub app screenshot

The Moneyhub app has enabled strong customer conversion due to the solid working relationship between client and vendor, both parties work hard to deliver a range of features tailored to Momentum customer needs.  Driving consumer value via smartphone technology is a joint focus which in turn delivers a clearly differentiated consumer strategy.